Wonderland
2022
A kick-ass large-scale conference in a brand new industry.
Wonderland is the ultimate conference for trailblazers in wellness, psychedelics, and tech. It brings together industry leaders, innovators, and entrepreneurs to explore cutting-edge breakthroughs in mental health and the future of psychedelic therapies. This is where bold ideas and groundbreaking collaborations are born.
CHALLENGE
Efficiently tackle and create processes and manage the following:
Logistics & Venue Management: Coordinating event space, seating, and technology for panels, workshops, and exhibitions.
Compliance & Legal Issues: Navigating the legal landscape surrounding psychedelics in different regions.
Speaker & Attendee Coordination: Managing high-profile industry leaders and scheduling conflicts.
Security & Privacy: Ensuring safety for attendees, especially with sensitive discussions around psychedelics.
Sponsorship & Partnerships: Securing funding while maintaining the event’s credibility.
Audience Engagement: Creating an immersive and memorable experience for a diverse, visionary audience.
SOLUTIONS
Logistics & Venue: Identified and negotiates with venues that offer scalability and flexibility for various event formats—panels, workshops, and exhibitions. Ensured state-of-the-art AV systems were integrated seamlessly to handle live presentations, interactive displays, and remote participation.
Compliance & Legal Issues: Work edclosely with legal teams familiar with psychedelic regulations to ensure all discussions and demos comply with local laws. This included obtaining necessary permits, managing intellectual property rights for showcased technologies, and ensuring the event is aligned with current legislation.
Speaker & Attendee Coordination: Developed a robust scheduling platform that allows for real-time changes in speaker slots, attendee registration, and notifications. Managed transportation and accommodations for high-profile speakers, ensuring a VIP-level experience that encouraged their participation.
Security & Privacy: Implemented advanced security measures such as data encryption for attendee information, and secure communication channels. Hired specialized security personnel trained in handling large-scale events, particularly those that involve sensitive topics like psychedelics.
Sponsorship & Partnerships: Created tailored sponsorship packages that aligned with the ethos of the event while delivering value to partners. These packages included brand placements, exclusive VIP experiences, and co-hosted talks/workshops to maintain credibility and attract industry-leading sponsors.
Audience Engagement: Utilized event technology such as mobile apps for attendee networking, live polls, and interactive Q&A sessions to keep participants engaged. Planned immersive experiences that reflected the cutting-edge nature of the event, such as virtual reality demos or wellness zones, tailored to this visionary audience.